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Three Myths about PR & Marketing

by June Van Klaveren

Sometimes we think we know what works and what doesn't when it comes to marketing. Here are six myths about PR and Marketing . . . to give you something to think about.

1. Cute ads are memorable. That may be true -- but do you remember the product advertised by your favorite "cute" ad?
2. Products and services sell themselves. Not always. People need a reason to buy your product or service and they need to be reminded!
3. Any PR is good PR! NO! Good PR about your business will benefit you far more than bad PR!

June Van Klaveren, owner of Compelling Communications, helps her clients attract and keep customers. To contact her, call 800-779-0067 or email

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