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25 Press Release Topics for Pest Control Companies

Prepare press releases answering the questions: Who? What? When? Where? How? Why? on the following topics.

• New services you offer (including new methods of pest control).
• Office move.
• Unusual service you offer.
• New certification you or anyone in your company has gained.
• A seminar you’re giving.
• Memberships in associations.
• Service anniversaries of long-term employees and events held in their honor.
• Training programs your employees have attended.
• Conferences/trade shows you’ve attended.
• New printed information available from your company.
• Speaking engagements.
• Company’s contributions to the community
• (including employees volunteering their time, fund raising activities, civic activities, sponsoring local programs, working with students).
• Awards you give to your employees.
• Awards your employees receive outside your company.
• Employee retirement events.
• Seasonal insect problems (could include biology, habits, damage of specific insects).
• New employees.
• Company growth/expansion.
• Profiles of employees who have unusual hobbies/skills.
• Adopt-a-highway program participation.
• Insect proofing a home from the outside in.
• Holiday topics (such as a profile of your company’s holiday celebrations).
• How weather affects insect problems.
• Contests you have for the community.
• Environmental factors in pest control (a tough one, but possible)!

June Van Klaveren, owner of Compelling Communications, helps her clients attract and keep customers. To contact her, call 800-779-0067 or email

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